ERICA LINE NAMED DIRECTOR OF MARKETING + PR
Erica Line joins Jaindl Enterprises in lieu of major upcoming announcements
ALLENTOWN, PA – November 15, 2017 – Jaindl Enterprises recently hired Erica Line as Director of Marketing and Public Relations. In her new role, Line will lead collaborative marketing and public relations efforts across a number of brands within the Jaindl Enterprises company portfolio. This added position comes at a very strategic time in the Jaindl Enterprises development timeline as a number of 2018 announcements will soon be made. Line will report directly to Jaindl Enterprises COO, Zachary Jaindl.
“Jaindl Enterprises harnesses our family’s core values to introduce new opportunities and experiences to our region. As a company we would not be successful without the hard work and dedication of the highest caliber individuals, like Erica Line, working on our team. Her unique and progressive vision complements the fundamentals of our organization perfectly. We look forward to working and growing with Erica as our company enters the next phase of our strategic plan.”
Zachary J. Jaindl | Chief Operations Officer
Prior to Jaindl Enterprises, Line worked for Thompson Marketing, Calkins Media, Comcast Spotlight, Viamedia, and most recently as Corporate Manager of Digital Asset Content and Integrated Strategies at Adams + Fairway Outdoor. Line was responsible for Adams + Fairway’s digital signage integration initiatives across the entire national corporate footprint.
“It is an absolute privilege to work alongside such absolute professionals such as Zac Jaindl and the rest of the Jaindl Enterprises team. I admire the company’s efforts to develop and revitalize the Lehigh Valley with such incredible determination and passion. I am fortunate to be able to participate in and broadcast these pivotal projects defining the region’s culture and lifestyle.”
Erica Line | Director of Marketing + PR
About Jaindl Enterprises
Jaindl Enterprises was founded in 2011 by Mark and Zachary Jaindl. The father-son team sought to combine generations of entrepreneurial values with their passion for historical preservation and to help reposition key properties throughout Allentown. In 2012 Jaindl Properties assumed the lead developer role in The Waterfront project, a 1,250,000 square foot mixed-use campus along the western banks of the Lehigh River. Jaindl Enterprises continues to vertically integrate its variety of companies, including Vault 634 and SteelRock Property Management, to streamline operations and maximize quality.
Director of Marketing + PR